Can you guess which of JNPA’s museum stores sells harmonicas, a guitar-shaped bottle opener, and a St. Louis license plate magnet? If you said the gift shop at the National Blues Museum, you’re right! JNPA has operated this unique retail location since 2019, and you’ll find it chockful of cool music-related products that are found nowhere else.

If you haven’t paid a visit yet to the National Blues Museum, it’s high time to treat yourself. The museum celebrates the blues as the foundation of all modern American music with high-tech exhibits, unique artifacts from famous musicians, and a state-of-the-art concert venue. It’s open daily from 12-5 p.m.
The site’s location in downtown St. Louis is intentional. Situated along the historic Blues Highway (Highway 61), the city had an important influence on the evolution of blues music. Musicians and song writers performed there as they traveled from the South to the recording studios of Chicago.

The museum traces the development of the blues and its various styles. It recognizes the musicians who created the musical genre as well as those who contribute to it today. To keep the traditions alive, part of the museum is devoted to an intimate concert space where audiences can hear local and touring blues artists perform. And at the Thursday night Sittin’ on the Porch jam sessions, aspiring blues players are welcome to bring a musical instrument and sit in with the pros during the musical numbers.



When you visit the National Blues Museum, be sure to stop by our handsome store. We feature a wide range of blues-themed merchandise, from books, CDs and instruments to hip apparel, bar glasses and gifts. For instance, check out this snazzy hand-painted glass ornament . Proceeds from product sales – either at the museum or from our online store – help support the educational mission of the museum.